| Audio/Visual |
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Video |
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CD |
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DVD |
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Cassette |
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Audio or messaging |
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Presentations – slide or multimedia |
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Only five minutes for these entries will be viewed. Entry may be submitted as is or edited to the allotted time. Each of these is a separate entry. For example, if you have two presentations you wish to enter on CD, place each on a CD/DVD of their own. Do not combine unless it is a campaign, then all audio/visual elements of the campaign may be entered on one CD/DVD. |
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| Out-of-Home |
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Outdoor board |
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Vehicle graphic |
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Mass Transit |
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Site |
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Other |
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Please provide photographs of each, as these are too large for shipping. |
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| Print |
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Submit the actual advertisement (tear sheet) as it appears in the magazine, trade journal, newspaper or other publication. Do not send photocopies and do not mount your entries. Advertisements may be in black and white or color, as well as full or fractional page sizes. |
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Please ensure that the publication name and issue date are visible. (Example: New York Times, May 28, 2008) |
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| Public Relations |
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Press releases |
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Internal newsletters or publications, media coverage, print or audio visual (see guidelines above.)
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| Sales Literature includes material developed for: |
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Sales calls |
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Direct mail campaigns |
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Customer relations programs |
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Point-of-purchase/sale |
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These include but are not limited to: |
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Brochures |
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Direct mail pieces |
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Service directories |
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| Specialty Items |
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Calendars, mugs, pens |
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Clothing |
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Other
Any advertising specialty item displaying a corporate logo or tag line used to promote the company's image or special promotion, such as mugs, t-shirts, etc. Specialty items will not be returned.
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| Web/Blog/Social Networking Sites |
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Entry must consist of web address (URL), printed copy of webpage, and the promotion pages/links. Include relevant hot links on your site and load the relevant web pages onto a CD for judging purposes. Judges will evaluate the home page and 3 randomly selected site pages/links (5 minutes) |
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Overall Campaign
Any of the media types above qualify as part of a campaign.
A campaign will contain between three (3) to seven (7) promotion pieces |
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3 pieces minimum to qualify as campaign |
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7 pieces maximum for judging |
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This is not an exclusive list. If you have questions about whether an item would qualify for the 2008 PMA Custom Photo Gift Promotion Competition, please call PMA Marketing at (517) 788-8100. |
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| Please note: |
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Entries must be received no later than 12:00 p.m. (EST) January
30, 2009. No exceptions! |
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Entries become the property of PMA and will not be returned. |
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PMA reserves the right to reproduce entries for promotional purposes in the association’s publications and website. |
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PMA assumes all entries are original and are the property of the entrant, with all rights therein. PMA is not liable for any copyright infringement on the part of the entrant. |
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Any advertisements or promotions developed solely for the purpose of being entered into the competition, and never actually presented in the marketplace, are ineligible. |
